Prof.M.A.Shanthakumary
B.Com(Hons), HNDC, MBA,Phd
Professor
0771335673
mshantha@univ.jfn.ac.lk
Research Interests:
Academic Profile
Teaching
Admin Roles
Research & Publications
Awards & Grands
Activities
Academic Profile
- Bachelor of Commerce (Hons), Obtained first class in Bachelor degree
- HNDC (Cey)
- Master of Business Administration (PIM, SriJ)
- PhD (Jaff)
Post graduate supervision
- MBA Students
- M.Phil
Resource Person
- BBA, BCom,BBM, BA (internal and external)
- Resource Person for Staff Development Programme
Institutional Development
- Develop curriculum for Diploma in Human Resource Management
- Develop curriculum for Diploma in Marketing Management
- Develop curriculum for Bachelor Business Administration in 2013
Teaching
Undergraduate Teaching:
- Bachelor of Commerce
- Bachelor of Business Administration
- Bachelor of Business Management
Inter-faculty Teaching
Faculty of Science
- MES 302 GAO Management and Entrepreneurial skills (common course unit) (Academic Year 2011.2012, 2013, 2014 and 2016
- CSC242SC2 Introduction to Human Resource Management (Computer Science)
- APS402XM2 Introduction to Human Resource Management (Applied Science)
- APS405XM2 Entrepreneurship
Faculty of Agriculture
- Organization and Disaster Management
Faculty of Allied Sciences
- Ethics and Communication
- Pharmaceutical Marketing & Management
Faculty of Technology
- CST401NT3 Organizational Management
Faculty of Arts
- Management and Entrepreneurial skills (Law students)
Postgraduate Teaching
Master of Business Administration
- MBA 2133 Strategic Management
- MBA (E) 2225: Career Management
Master of Science in Health Management
- MHM 20203 Human Resource Management
- MHM 10503 Materials Management Principles of Management
Supervision
- Msc 03
- MBA 04
- Mphil 01
Visiting Lecturer
- visiting Lecturer at the Fisheries unit 2007-2010
Admin Roles
- Head –Department of Human Resource Management oct, 2010- Nov, 2016
- Coordinator/ Commerce Degree Programme 2013
- Activity coordinator for strengthen relationship with private sector organization Distance Education Programme of the Quality Innovation Grant (QIG) of the Higher Education Twenty First Century (HETC) from 1/1/2013-31/12/2014& 01/01/2015-31/05/2015
- Director of Strategic Planning and MIS Unit Since August, 2020 to date
- Career Guidance advisor from August-2020
- Student counselor/ Faculty of Management Studies & Commerce 1/11/2003-31/10/2004; 1/10/2004-31/10/2005
- Treasurer of World University Service from 2003 to 2007
- Treasurer in Jaffna University Teachers’ Association
- Senate Representative to Campus Board, Vavuniya Campus(2012-2016)
- Member of Board of Study of Graduate studies from 2011-2020
Research & Publications
- Shanthakumary. M.C.M.A (2006). Job Characteristics and Job satisfaction conference proceedings of Graduate studies, University of Jaffna
- Shanthakumary. M.C.M.A. (2007) The Impact of Marketing Mix on Consumers’ buying behaviour, conference proceedings of Graduate studies, University of Jaffna
- Shanthakumary. M.C.M.A. (2010) The Role of Emotional Intelligence in Leadership Effectiveness, Annual Research Conference, University of Jaffna.
- Shanthakumary. M.C.M.A. (2011) The Moderating Effect of Employees’ Growth Need Strength on the Relationship between Job characteristics and Job satisfaction, Proceedings of Competency Building Strategies in Business & Technology, Sri Sai Ram Institute of Management Studies, Tamil Nadu, Volume: 3
- Shanthakumary. M.C.M.A. (2011) The Relationship between Perceived Job Characteristics and Job Satisfaction Among Bank Employees, proceedings of Leading Beyond the Horizon-Annamalai University- Annamalai University
- Shanthakumary. M.C.M.A. (2012), Self-Motivation for Achievement and Its Impact on the Employees? Performance and Satisfaction, Proceedings of International conference-Annamalai University
- Shanthakumary. M.C.M.A. (2015) Protean Career Orientation and Career Success Among Early Career Graduates, Proceedings of the 2nd International conference on contemporary Management volume 2
- Shanthakumary. M.C.M.A. & Thevaranchany, S. (2003). Entrepreneurial characteristics of Jaffna investors, conference proceeding of University of Kelaniya and university of Ruhunu.
- Shanthakumary. M.C.M.A. & Thevaranchany, S. (2003). Women Entrepreneurs in Jaffna, conference proceeding of University of Kelaniya and university of Ruhunu
- Shanthakumary. M.C.M.A. & Thevaranchany, S. (2012). Entrepreneurial Characteristics and Business succession of women Entrepreneurs in Jaffna District. Annual Research Session proceedings of Jaffna Science Association.
- Shanthakumary. M.C.M.A. (2004). Sub- Cultural Influence on Buying Behaviour of High Involvement Products-Special Reference to Religions in Jaffna District, Annual Session of Jaffna Science Association
- Shanthakumary. M.C.M.A. (2011). Perceived leadership style and Job satisfaction, Vavuniya Campus Annual Research Conference
- Shanthakumary. M.C.M.A. (2012). The impact of employees’ need for achievement on their performance and Job Satisfaction, International Conference of South Eastern University of Sri Lanka
- Shanthakumary. M.C.M.A. (2012). The Effect of Conflict on Propensity to leave and Job Satisfaction among Shop Workers, Annual Conference of Faculty of Management Studies, South Eastern University of Sri Lanka.
- Shanthakumary. M.C.M.A. (2012) The demographic Variables and their impact on Job Satisfaction of Bank Employees, Jaffna University International Research Conference, Volume:
- Aqueela & Shanthakumary. M.C.M.A (2020). The Impact of Entrepreneurial Leadership on Business Success of SMEs in Akkaraipattu Municipal Area, CIPM research Symposium
- Shanthakumary. M.C.M.A & Velnampy,T (2020) The Impact of Protean Career Orientation on Career Planning, Research Conference on Business Studies, Vavuniya Campus of the University of Jaffna
- Shanthakumary. M.C.M.A. (2020) Entrepreneurial Intention among undergraduates, Third national Research symposium on Management, Rajarata University of Sri Lanka.
- Shanthakumary. M.C.M.A. (2021) The Role of Human Capital in Determining Perceived Employability of Academics in Higher Education Institutes in Jaffna District, Fourth national Research symposium on Management, Rajarata University of Sri Lanka.
Journal Publications
- Shanthakumary, M.C.M.A. (2013). Testing mediating effect of job satisfaction on the relationship between rewards and employees’ loyalty, South Asian Journal of Marketing and Management Research, 3 (7): 1-10.
- Bratly,K & Shanthakumary, M.C.M.A. (2017). Employees’ Perception of Transparency in Management and Their Commitment: A Special Reference to Education Management, EPRA International Journal of Research and Development (IJRD), 2 (7), 78-84.
- Shanthakumary, M. (2017). The Relationship Between Conflict and Intention to Quit, International Journal of Engineering Technologies and Management Research 4(7):1-5
- Shanthakumary, M.C.M.A. (2017). Relationship between Transformational Leadership and Employees’ Job-Related Outcomes, South Asian Journal of Marketing & Management Research, 7(4), 36-45
- Shanthakumary, M.C.M.A (2017). Relationship Between Protean Career Orientation and Employability: Does Career Capital Mediate the Relationship? South Asian Journal of Marketing &Management Research (SAJMMR), 7(7), 104-111.
- Shanthakumary, M.C.M.A. (2017). Transformational – Transactional Leadership and Employees’ Job Satisfaction, Asia Pacific Journal of Research, 1(Liii) 23-27.
- Shanthakumary, M.C.M.A. (2017). Determinants of Job Satisfaction among Insurance Sales staff: Do demographics effect on Job Satisfaction?, SCHOLARS WORLD – INTERNATIONAL REFEREED MULTIDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH, V(III): 9-14.
- Shanthakumary, M.C.M.A. (2019). Career Orientation and Work Life balance: Does gender make difference, VISTA Journal of Open University of Sri Lanka,12(1):49-62.
- Shanthakumary, M.C.M.A. & Nirushika (2019). The Effect of Work Environment on Employees’ Jobsatisfaction in Selected State Sector Organizations in Jaffna District, Journal of Business Studies, Vavuniya campus.
- Shanthakumary, M. & Velnampy, T. (2020). Protean Career Orientation and Career Success: Does Career Planning Mediate the Relationship, Kelaniya Journal of Management, University of Kelaniya
- Shanthakumary, M.C.M.A. & Eswaran, V. (2006). Job Satisfaction Among University Staff A Research Paper Published in Journal of Business Studies, Faculty of Management Studies and Commerce, University Of Jaffna, 5.
- Shanthakumary, M.C.M.A. & Bratley,K.(2020). Transparency in Managerial Practices and Affective Commitment, A Research Paper Published in Journal of Business Studies, Faculty of Management Studies and Commerce, University of Jaffna
- Shanthakumary, M.C.M.A. & Velnampy, T. (2020). Protean Career Orientation and Career Success: Does Career Planning Mediate the Relationship? Journal of Management, Faculty of Management, South Eastern University of Sri Lanka
Published books
- Operations Management, Sansaya Publications, Second edition 2010 ISBN: 978-955-41012-1-0
- Production Management, Sansaya Publications, Second edition, 2014 ISBN: 978-955-41012-0-3
- Strategic Marketing Management, Sansaya Publications, Second edition 2014 ISBN: 978-955-41012-2—7
- Marketing Management, Guru Publications, First edition 2009 ISBN: 978-955-41012-0—3
- Organizational Behavior, Guru Publication, First edition, 2014 ISBN: 978-955-41012-4-1
- Principles of Management, Guru Publications, First edition, 2020 ISBN:978-955-41012-6-5
Awards & Grands
- Best research paper award for Job Characteristics and Job Satisfaction among Bank staff, from International Conference on Leading beyond the Horizon: Engaging Future organized by Department of Business Administration, Annamalai University, India held on 28th -30th July, 2011.
- Best supervisor award for the Best Solution Thesis in 2016 awarded by University Business Linkage Cell
Activities
Reviewer – Journal
- Journal of Business Studies Published by Faculty of Management Studies & Commerce
Reviewer in Conferences
- Jaffna University International Research Conference (Juice-2010)
- Vavuniya Campus Research Symposium – 2012,
- Vavuniya Campus of the University of Jaffna, Vavuniya.
- International Conference on Contemporary Management. 2014
- International Conference on Contemporary Management. 2017
- International Conference on Contemporary Management. 2018
- International Conference on Contemporary Management. 2019
- International Conference on Contemporary Management. 2021
Other activities
National Level contribution
- President / Jaffna Science Association-2016/2017 (it is an international level academic-professional Association)
- Chief examiner of G.C.E (A/L) Examination 2012-2016
- Served as a trainer for the orientation training programme for the graduates, under the management package, it was organized by University Grants Commission. Gave training on three topics for three batches in 2020
- Served as resource in series of training programme arranged by Jaffna District Cooperative Council on improving efficiency of Palmyra and Coconut development societies held 24.01.2008,25.01.2008,26.01.2008 and 27.01.2008
- Served as resource person for the training programme conducted by UNDP to cooperative development officers on 08.01.2004
Introduction of new courses
- Bachelor of Business Management (online)
- Diploma in Human Resource Management
- Diploma in Marketing Management